What to do with Periodicals?

RAG CONTENT - Journal: "In the Postal Service's Revenue, Piece, Weight (RPW) report, it shows Periodical volumes declining by 7.6 percent or by 652 million pieces, with Outside Periodicals declining by 680 million and In-county growing by 28 million. Periodical weight was adversely affected as well in 2009, with total weight declining by 17.5 percent. This means that not only was volume declining, but the number of pages per Periodical or issue also declined. So even if a Periodical mailer did not lose volume, that mailer might have decreased its page count to help combat rising postage costs."