May 31, 2009

Businesses tossing junk mail for more direct marketing

Businesses tossing junk mail for more direct marketing | democratandchronicle.com | Democrat and Chronicle: "According to Borrell numbers, direct mail spending by marketers is expected to drop from $49.7 billion in 2008 to $29.8 billion in 2013. Meanwhile, e-mail advertising by small local businesses is expected to grow from $848 million last year to $2 billion in 2013."

No comments: